AJ Cartas is one of the most successful social media influencers turned entrepreneur that you can find out there. He has his own social media agency, Syzygy Social, and he’s the author of Startups and Downs where he talks about his misfortunes in Silicon Valley.
AJ went through numerous challenges while he was working on a mission to become a successful social media influencer. He first developed his social media follower base and had over 1 million followers by the end of 2015!
Here are some of the most effective and useful tips that AJ used to increase his social media followers. If you are looking forward to achieving success as a social media influencer, you are strongly encouraged to think about following these tips:
- Learn from other influencers
When you take a look at the other influencers who belong to the same niche as you, you will be able to learn lots of new insights. After you learn from other relevant influencers, you will be able to implement appropriate strategies accordingly for your social strategy. Looking at other influencers’ strategies doesn’t mean that you should outright copy them. You need to learn from them and figure out how to create content based on your unique value proposition, which is why people follow you.
- Share and engage as often as possible
You should always share something intriguing and engage with the people who follow you on social media. People don’t like to follow people who share the same thing over and over. It would help if you showcased something special about you. You must make sure that you are always sharing relevant content, which adheres to the interests of your audience.
- Be active
AJ has been an active user on social media when he was trying to grow his following. It was possible to see him sharing content regularly, as much as three times per day. He was engaging with his followers as well as collaborating with other influencers to cross-promote each other. He created different types of content, such as videos. Being active delivered excellent results to him in the long run.
- He continuously kept up with the trends.
One of the biggest secrets behind AJ is that he consistently kept on top of social media trends and algorithm changes. By doing so, he was able to optimize his posts and boost it, so more people see and engage with it. With keeping this in mind, AJ quickly grew his following without plateauing his social media.
AJ is experiencing the positive results of his approach to social media now, and you can also think about following these tips.