In today’s world of digital marketing, high-ticket sales are becoming more common. Entrepreneurs, business owners, and salespeople are beginning to realize high-ticket closing is a skill to learn if they want to increase their income.
High-ticket closing will help you close deals easily at a higher price, thus increasing your sales, and more sales will mean more revenue for you.
Michael Marcial understood this secret almost two decades ago and is helping coaches in the high-ticket sales industry. He has built his offers to be relational instead of transactional and is providing better results than any other agency out there. Some of the big names he has collaborated with include Ed Mylett, John C Maxwell, Daymond John, Hunter Ballew @redwhiteballew, Cheryl Kasper @cherylkasper.mindsetcoach, Ulyses Osuna, Iman Shafiei @theoneiman_, and Shaunna Shurtliff @the.credit.queen.
From 4.3M to 5.4M
Ever since Michael founded his high-ticket closing agency SUPERCOACH, he has helped many clients focus on their superpower and achieve their dreams. He has helped coaches and course creators sell their high-ticket offers, programs, and courses at higher prices which helps them scale. His agency is now on track to close over $100M this year for their clients. The goal is to ensure that most clients grow by at least 1.5X.
“We grew a client’s income from 4.3M to 5.4M in just 18 months, ” says Michael. But what strategy did they use to help this client grow?
The volume and margin games play an important role in high-ticket closing. When they talk about volume, many items are sold to many people at a lower price. For example, you could sell a course at $50 to 20 people if your target is raising $1,000.
However, when you talk about the margin game, you can use the high-ticket items in your business. Your focus is to sell the course at $1,000 to one person.
Therefore, high-ticket sales can generate a higher income within a very short time frame compared to traditional selling. That is exactly how they managed to increase their customer’s income in just 18 months.
Michael’s Secret Tool
In helping his clients, Michael always makes them believe what they are selling. He helps them realize the value of their products and teaches them to make their clients believe in what they are selling.
Michael also advises them to have the right marketing channel. He makes them focus on those with the potential to give them the highest returns. He ensures he takes care of any fears, doubts, and concerns their potential customers may have.
Michael always ensures he creates a high-value purchasing experience from the beginning to the end. He has also made it a habit to offer different package options.
Is High-Ticket Selling Important?
High-ticket closing is essential. You only need a few orders with high value to achieve your revenue goal. Why? Because your products offer more value to clients who are willing to pay for them.
Additionally, you will find that high-ticket selling strengthens your brand. The sense of status, authority, and superiority follow a high-cost product.
High-ticket selling gives you the chance to offer comprehensive services and products and attract those customers that matter to you.
This skill also has no limitations when it comes to improvement. The more high-value products you offer, your innovations, ideas, and income continue to increase within your business.
Conclusion
Michael continues to help his clients build 7-figure businesses. He has served thousands of clients, spoken on hundreds of stages, and uplifted many who were struggling. Therefore, if you want to grow your business through high-ticket closing, you can connect with Michael on:
Facebook: https://www.facebook.com/MichaelJMarcial
Instagram: instagram.com/michaelmarcial6