YouTube has undoubtedly become the elite and one of the most popular video sharing platforms that cater to people of all ages, interests, and geography. About 30,000 hours of new content is uploaded on this platform every hour, and with the escalation in content consumption by viewers, competition among YouTube content creators has also gotten onerous.
Individual creators and brands are now alternating to YouTube to market themselves and generate revenues through it. Monetizing on YouTube is not a tough nut to crack, at least not after you read this article. YouTube is a free platform that offers you enormous space to explore your avenues and get started with a full-blown career (while making hefty money).
Hussain Kazzy, a star YouTuber, has had quite a ride in his YouTube career. He is currently entertaining close to 500,000 subscribers on his channel with his unique content and musical treats. He also manages some of the most popular YouTube channels and helps prominent influencers win their game on YouTube. Kazzy made $25,000 just in the third month of his channel and currently has a net worth between $1 Million and $2 Million as of the writing of this article. He shares with us how you can also start making money by creating content on YouTube.
Revenue on Ads
YouTube made $15.15 billion in 2019 just by their ad revenues. When you put up a video, the company also displays ads on it – but you have to toggle ‘on’ for monetization before each video. So, you might as well capitalize through those ads. “The first step to qualify for it is to hit a 1,000 subscribers mark and 4,000 watch hours within a year of creating your channel,” adds Kazzy. With one good video, this can be done.
You have to enable monetization on your account first and then comply with all the YouTube advertising guidelines. Research well on AdSense before jumping right into it, and ensure that you optimize your videos efficiently to support your ad revenues.
Affiliate marketing never fails
If you’ve got that influencer’s gene in you, then you are for some heavy pockets through affiliate marketing on YouTube. This might include unboxing videos, reviewing products, slyly integrating the promotion in your content or anything that pleases your creativity, and of course, the viewers. “Get interactive, engage people, and associate with a brand you trust. Because at the end of the day, you are the one who’s recommending it to people that trust you,” advises Kazzy.
Sell your products
YouTubers who have a huge fan base and have created a brand out of themselves get into creating their merchandise and selling them on the platform. It makes their community come closer and associate with the brand ever stronger. This enables you to open up to new business avenues and earn your capacities as you’re not entitled to pay off your revenue commission. This method works miraculously for YouTubers who are always accessible to their audience and wish to take a step ahead.
But, Don’t forget this!
Monetizing on YouTube is lucrative and comes with some strict rules by the platform you ought to follow to receive the payment. These include YouTube’s Community Guidelines, Terms of Services, Copyright, and Google AdSense program policies. For those cashing on Advertisements, meeting the Advertiser-friendly content guideline also threads along. “YouTube doesn’t allow anyone and everyone to make money with their content. They have a review system that ensures a hygiene check. There are factors like the channel’s theme, most viewed videos, newest videos, biggest proportion of watch time, and the metadata,” adds Kazzy. Hussein has helped multiple brands and independent channels grow enormously in the platform and has a subscription-based app that allows his fans to access some exclusive content.